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Chroma Concepts small business marketing

meet laura

founder | lead strategist

Laura Meyer is a marketing and communications strategist with nearly a decade of experience crafting impactful, inclusive, and visually compelling campaigns. She brings a unique blend of strategic thinking, creative execution, and cross-platform expertise to every project she leads.

 

For four years, Laura served as a key communications professional at Case Western Reserve University, where she supported a diverse portfolio of departments including the School of Dental Medicine, the Office for Diversity, Equity and Inclusive Engagement, the Department of Campus Planning and Facilities Management, and the Office for Interprofessional Education. In this role, she led multifaceted marketing initiatives ranging from comprehensive strategic plans and executive-level communications to hands-on content creation. Her work spanned event promotion, news writing, email marketing, social media strategy, graphic design, web editing, and media outreach. She also played a lead role in developing and executing a holistic marketing plan for the School of Dental Medicine, aligning messaging across platforms and audiences.

 

Prior to her time at Case Western Reserve, Laura spent five years supporting small businesses with branding, logo design, website creation and management, email marketing, and social media planning. Her client-centered approach and eye for detail have made her a trusted partner for entrepreneurs looking to elevate their presence and connect meaningfully with their audiences.

 

Laura has founded multiple ventures of her own—including ConfiDance Cleveland, a confidence based dance community—and thrives in the energy and innovation of start-up culture. She is passionate about helping small businesses and emerging brands find their voice, clarify their message, and grow with purpose. Whether launching a new business or scaling an existing one, she brings the same entrepreneurial spirit, strategic mindset, and creative drive that she’s applied to her own projects. Her mission is to empower others to bring their vision to life—with clarity, confidence, and impact.

 

From logos to full-scale campaigns, Laura approaches every project with heart, vision, strategy, and a desire to build momentum—creating work that not only looks good, but makes a lasting impact.
 

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